Especially through my job at one of the largest NGO’s in the world working for environment protection, I have learned how incredibly relevant it is that we reconceptualize our daily lives through small things. I believe that as a consumer it is not a big effort to adapt your lifestyle, especially if good alternatives are offered. OrganiGrowth offers a cool alternative to fast fashion and it’s ecological and social consequences. I also love secondhand fashion – you can find a lot fancier things.

Vision of the future: A global fashion industry that conserves and restores the environment over growth and profit. In addition, the fashion world should move more towards circular economy, because circular economy is still the most sustainable way.